Friday, April 28, 2006

And your mother dresses you funny!

We're loud, arrogant and poorly dressed.

Oh, yeah — we're fat, too.

Though it can't solve the U.S. obesity problem, a business group is attempting to beautify the time-worn image of the ugly American by promoting an attitude adjustment among business executives traveling abroad.

USA Today reports that the non-profit Business for Diplomatic Action (BDA) will formally launch its program in May, when it will make its World Citizens Guide available online. But the group already has distributed the consciousness-raising pamphlet to 50 or so U.S. businesses, including American Airlines, Loews Hotels and Novell, says the group's executive director, Cari Eggspuehler. The guide politely suggests that when traveling in foreign lands, Americans generally should tone it down and dress it up, among other behavioral tips. BDA will follow up with an intensive briefing program for businesses.

Check out the entire story here.

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